TickerGuard
Buy Day today: Neutral (53) Mixed market breadth · no major macro event

ServiceNow Inc (NOW)

Technology Software - Application
111.20 $
+1.1% vs. previous close
Closing price · As of: 31. Jul 2026
🔔 Watch stock

symbol.quality_heading

Open questions

The business works in principle, but one material question is open. As long as it stays open, our findings do not carry a quality verdict.

Whoever buys today bets that profit will catch back up with revenue — that AI tiers and acquisitions will bring in more than stock compensation, amortization and interest cost. Whoever waits checks three lines in every quarterly report (10-Q): subscription revenue (does growth stay above 20 percent?), stock-based compensation against operating income (is the gap closing?) and the footnotes on the federal partner and the term loan refinancing (due by October 16, 2026). And a glance at insider buying reveals when the people with the best view start trusting their own turnaround. The decision is yours.

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Read the Full Deep Dive
ServiceNow Stock: Market Value Halved, Growth Unbroken — and a $7.8 Billion Bet on Borrowed Money

ServiceNow grows more than 20 percent quarter after quarter, renews 98 percent of its contracts and sits on $28.2 billion of contracted future revenue — yet its market value has more than halved since mid-2025, from $215 billion to about $89.5 billion, and our in-house turnaround scanner ranks the stock no. 2 in the U.S. selection (turnaround check 7 of 8, as of July 18, 2026). We read the annual reports (10-K) and the quarterly report (10-Q) as of March 31, 2026: earnings per share growing just 2 percent, stock-based compensation larger than all of operating income, a single partner supplying 12 percent of revenue — and a $7.8 billion acquisition funded partly with a $4.0 billion loan that comes due after six months. Not investment advice — just the question of whether a halved price is the same thing as a bargain.

Read the analysis

Stock Watch

This analysis is as of July 19, 2026. Stock Watch will tell you what's changed at NOW since then.

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Appears in These Scanners

This stock currently matches 4 of our scanner strategies — each hit links to the scanner.

Only genuine hits from verified scanners count; pure ranking metrics (P/E, P/S, and similar, which just sort the whole universe) don't count as a hit. View all scanners

Trading Day

Previous Close
110.10$
Open
108.50$
Day High
112.40$
Day Low
106.10$
Volume
20,419,008shares

Key levels of the most recently completed trading day — not a live quote.

52-Week Range

52-Week Low 52-Week High
83.00 $ 961.20 $
04/10/2026 09/19/2025

Current price 111.20 $ — 3% of the range above the low.

Lowest and highest closing price over the last 52 weeks. The marker shows where the current price sits within that range: close to the high speaks for strength, close to the low for weakness.

Basics

Market Cap
111.2$B
Shares Outstanding
1,034Mio.
Float
99.8%
Beta
1.0

Performance

Perf. 1M
-8.10%
Perf. 3M
0.60%
Perf. 6M
-34.50%
YTD Performance (%)
-37.40%
52-Week-High Distance
-91.5%
Perf. 1Y
-41.03%
Perf. 3Y
-4.61%
Perf. 5Y
-5.40%
Perf. 10Y
642.33%
Perf. Since Inception
2,160.77%

Technical Indicators

MA 38 Days
103.40$
MA 50 Days
105.60$
MA 200 Days
283.90$
RSI (14)
56.5
Volatility 30 Days
63.4%
Volatility 250 Days
54.8%

Calculated from the price history · as of 08/03/2026

Valuation

P/E
72.7
Forward P/E
27.0
PEG
1.0
P/B
10.7
P/S
7.5
EV/EBITDA
33.9
Price/FCF
24.3

Profitability

Gross Margin
74.8%
EBIT Margin
13.3%
Net Margin
11.3%
Return on Equity
16.1%
Return on Assets
4.3%

Balance Sheet & Safety

Equity Ratio
48.1%
Debt/Equity
0.3
Altman Z″
5.23
Piotroski
6 out of 9

Growth

Sales Growth Last Quarter
22.10%
EPS Growth Last Quarter
2.30%
Sales Growth (Year)
20.88%
Forward Sales Growth
18.55%
Forward EPS Growth
21.90%

Dividend

This stock currently pays no dividend.

Quality & Screener

Stage
4
RS Rating
8
EPS Rating
53
Piotroski
6 out of 9
Fundamental Rating
B (63 out of 100)
Altman Z″
5.23

AI Rating

Sells AI

ServiceNow verkauft KI als kostenpflichtige Produktstufen: Now Assist und AI Agents sind laut 10-K 2025 integrale, teils verbrauchsabhängig bepreiste Bestandteile des Abo-Angebots quer durch alle Produktlinien.

View the full file — quotes, sources, reviewed filings
„AI. Our Platform's integrated AI offering, Now Assist, empowers organizations to boost productivity by providing a range of AI tools. These tools operate autonomously with human oversight and adhere to predefined guardrails."

KI. Das integrierte KI-Angebot unserer Plattform, Now Assist, versetzt Organisationen in die Lage, ihre Produktivität mit einer Reihe von KI-Werkzeugen zu steigern. Diese Werkzeuge arbeiten autonom unter menschlicher Aufsicht und halten sich an vordefinierte Leitplanken.

10-K · 2026-01-29 · View SEC filing
„In addition to subscription offerings, certain AI and data solutions include a consumption-based pricing component that governs when customer usage exceeds the fixed number of service credits available under the customer's subscription agreement."

Zusätzlich zu den Abo-Angeboten enthalten bestimmte KI- und Datenlösungen eine verbrauchsabhängige Preiskomponente, die greift, wenn die Nutzung eines Kunden die feste Zahl der in seinem Abo-Vertrag enthaltenen Service-Guthaben übersteigt.

10-K · 2026-01-29 · View SEC filing
„Our ambition to become the defining AI enterprise software company of the 21st century is the driving force behind our overall business strategy"

Unser Anspruch, das prägende KI-Unternehmenssoftware-Unternehmen des 21. Jahrhunderts zu werden, ist die treibende Kraft hinter unserer gesamten Geschäftsstrategie

10-K · 2026-01-29 · View SEC filing

Rated on July 19, 2026 · How the Rating Is Built

Analysts & Price Target

Current Price 111.20 $
Price Target (average) 140.25 $

The price target sits 26.1% above the current price.

Consensus
Sell
Analyst Ratings
47
Distribution of Recommendations
Strong Buy 31
Buy 10
Hold 5
Sell 0
Strong Sell 1

Combined picture of the price targets and recommendations of every analyst covering the stock. Price targets are expectations for the next 12 months, not promises — and they often follow the price rather than predict it.

Estimates by Fiscal Year

Estimates by Fiscal Year
Fiscal Year EPS Estimate ($) EPS Range ($) Revenue Estimate ($M) Expected Growth Analysts
12/31/2026 4.07 3.84 – 4.36 16,219 15.9% 44
12/31/2027 5.01 4.35 – 5.57 19,262 23.1% 44

Average of the analyst estimates for the coming fiscal years. The range shows how far the most optimistic and the most cautious estimate sit apart — the wider it is, the less certain the expectation.

Next Reporting Date

28. Oct 2026 · after the close · Q3 2026
Expected Earnings per Share
1.03 $

Expected date of the next quarterly or annual figures. Dates do shift occasionally — only the invitation issued by the company is binding.

Revenue & Profit

Cash Flow

Balance Sheet

Margins

Per Share

Click the chart or tab into it, then use ← and → to step through the periods.

None of the selected stocks reports this metric. Pick another metric or switch between annual and quarterly.

These companies report in different currencies — switch on “Indexed” or pick a margin for a fair comparison.

The figures could not be loaded right now.

Sales Per Quarter ($M)
2024: Q4 · 2,957.0 $M Q4 2025: Q1 · 3,088.0 $M Q1 2025: Q2 · 3,215.0 $M Q2 2025: Q3 · 3,407.0 $M Q3 2025: Q4 · 3,568.0 $M Q4 2026: Q1 · 3,770.0 $M Q1 2026: Q2 · 3,987.0 $M Q2

Source: fundamental data

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Quarterly Figures

Quarterly Figures
Quarter EPS (Earnings Per Share) EPS YoY (%) Sales ($M) Sales YoY (%) Net Margin (%) OCF ($M) FCF ($M)
2024: Q4 0.37 28.90 2,957 21.30 13.00 1,635 1,382
2025: Q1 0.44 31.50 3,088 18.60 14.90 1,677 1,472
2025: Q2 0.37 45.90 3,215 22.40 12.00 716 526
2025: Q3 0.48 15.40 3,407 21.80 14.70 813 578
2025: Q4 0.38 4.20 3,568 20.70 11.20 2,238 2,000
2026: Q1 0.45 2.60 3,770 22.10 12.40 1,670 1,529
2026: Q2 0.29 -21.60 3,987 24.00 7.50 587 473
What Do These Terms Mean?
EPS (Earnings Per Share):
Quarterly profit divided by the total share count — how much of the profit works out to a single share.
YoY (Year over Year):
Change versus the same quarter a year ago — this is how you compare without seasonal distortion (e.g. the holiday shopping season).
Sales:
All revenue for the quarter, before any costs are deducted — the top line of the income statement.
Net Margin:
What percentage of sales is left over as profit in the end. Negative means the company is posting a loss.
OCF (Operating Cash Flow):
The cash that actually flows into the till from the core business during the quarter — harder to dress up than book profit.
FCF (Free Cash Flow):
Operating cash flow minus capital expenditures — the money that's genuinely free to use, say for paying down debt, buybacks, or dividends.

Annual Figures

Annual Figures
Fiscal Year Revenue ($M) EBIT ($M) Net Income ($M) EPS ($) Operating Cash Flow ($M) Equity ($M) Total Assets ($M)
2016 1,391 -423 -452 -0.55 160 387 2,034
2017 1,933 -101 -149 -0.17 643 779 3,550
2018 2,609 -42 -27 -0.03 811 1,111 3,879
2019 3,460 42 627 0.64 1,236 2,128 6,022
2020 4,519 199 119 0.12 1,787 2,834 8,715
2021 5,896 257 230 0.23 2,191 3,695 10,798
2022 7,245 355 325 0.32 2,723 5,032 13,299
2023 8,971 762 1,731 1.68 3,398 7,628 17,387
2024 10,984 1,364 1,425 1.37 4,267 9,609 20,383
2025 13,278 1,824 1,748 1.67 5,444 12,964 26,038

Fiscal years from the audited annual reports, oldest first. EBIT is the operating profit before interest and taxes; total assets are everything the company owns.

Assessment: Opportunities & Risks

Business model & retention

A subscription model with 97 percent recurring revenue, a 98 percent renewal rate three years running, RPO of $28.2 billion (up 27 percent as of 12/31/2025) and 603 customers above $5 million in annual contract value — the substance of one of the most stable software businesses on the market (10-K 2025).

Growth

Revenue up 21 percent to $13.278 billion in 2025, up 22 percent to $3.770 billion in Q1 2026 — with no visible break in the series; per the 10-K, the company expects subscription revenue to keep rising in absolute dollars in 2026.

Earnings quality

Q1 2026 net income up just 2 percent ($469 million) despite 22 percent revenue growth; stock-based compensation of $1.955 billion in 2025 above operating income of $1.824 billion; subscription gross margin under pressure from AI compute (cost of subscription revenues up 46 percent in Q1 2026).

Capital allocation

About $11.4 billion of acquisitions in eleven months, including Armis at $7.8 billion cash with a $4.0 billion term loan due 10/16/2026; ASR buybacks at an average $107.97 — roughly 20 percent above the price level of July 18, 2026 — while the share count barely falls (10-Q as of 03/31/2026).

Concentration risk

A single U.S. federal channel partner stood for 12 percent of total revenue in Q1 2026 and 19 percent of receivables (03/31/2026) — the company's most important single revenue source hangs on the U.S. federal budget (10-Q, Note 2).

Turnaround signals

Turnaround check 7 of 8 (rank 2 of the U.S. selection, as of July 18, 2026): revenue, margin direction, cash flow, interest coverage, the 50-day line, relative strength and institutional buying are positive — but insiders sold on a net basis (14 sales, 6 purchases in twelve months), and a trailing P/E near 58 is no bargain price even after the halving.

Bottom Line

ServiceNow is the unusual case of a turnaround candidate without an operating crisis: the subscription business grows more than 20 percent, renews 98 percent of its contracts and has $28.2 billion of revenue contractually secured — what crashed is the valuation alone, from $215 billion to about $89.5 billion of market value. Behind it stand real reasons: stalling GAAP earnings, stock compensation above operating income, a federal concentration risk and an $11 billion shopping spree that ends in a six-month loan. Whoever invests here buys a first-class business and carries, in exchange, the open AI question, the integration load and a P/E near 58 on reported earnings. Not investment advice.

Worth Noting:
  • NOW made the research list as rank 2 of our in-house turnaround scanner (U.S. selection, turnaround check 7 of 8, as of July 18, 2026) — part of our series on the top 20 of this selection.
  • Scanner metrics (P/E, P/S, P/B, Piotroski, Altman Z, relative strength, insider/institutional data) use trailing twelve-month figures as of July 18, 2026.
  • Price and market value figures (~$89.50, ~$89.5 billion) from the July 18, 2026 feed, sanity-checked against 1,035 million weighted shares per the quarterly report 10-Q as of March 31, 2026; analyses are evergreen, daily prices are not a buy argument.

About the Company

ServiceNow, Inc. bietet eine cloudbasierte Lösung für digitale Workflows in Nordamerika, Europa, dem Nahen Osten, Afrika, dem asiatisch-pazifischen Raum und international an.

Employees29,187
HeadquartersSanta Clara, CA
Address2225 Lawson Lane, 95054 Santa Clara, United States
Phone408 501 8550
Websiteservicenow.com
IPO Date29. Jun 2012
ISINUS81762P1021
Stock Split5:1 on 12/18/2025

Management

Management
Name Title Birth Year
William R. McDermott Chairman & CEO 1962
Gina M. Mastantuono President & CFO 1970
Amit K. Zavery President, Chief Product Officer & COO 1972
Frederic B. Luddy Founder & Director 1955
Jacqueline P. Canney Chief People & AI Enablement Officer 1968
Paul Fipps President of Global Customer Operations 1973
Hossein Nowbar President, Secretary & Chief Legal Officer
Danielle Fontaine CAO & Corporate Controller
Darren Yip Head of Investor Relations
Bill Burtis Senior VP and Chief Ethics & Compliance Officer

Executives per the latest required filings; titles kept in their original language. Source: fundamental data.

Chart

Interactive price chart (TradingView).

Data as of: July 31, 2026 · Source: fundamental data & SEC filings (annual and quarterly reports, 10-K/10-Q)

Note: pure fact-based analysis, not investment advice and not a solicitation to buy or sell. All figures without guarantee.

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