Comscore Inc
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Price history
Chart
Interactive price chart (TradingView).
52-week range: 4.80 $ to 9.00 $ · Last price: 4.90 $ (As of: September 25, 2026)
Key figures
Key figures at a glance
Every figure we hold for this stock, grouped by topic. The question mark next to a label explains what the number means.
Basics
Performance
Technical Indicators
Calculated from the price history · as of 09/25/2026
Valuation
Profitability
Balance Sheet & Safety
Growth
Dividend
This stock currently pays no dividend.
Quality & Screener
Highlighted are things our editorial team noticed: green = stands out as strong, red = deserves a closer look. No single metric is a verdict on its own — always read it in context.
Comparison
Industry comparison
The stock alongside the largest companies in the same group. The median row is the middle value of the companies shown above — not of the whole industry.
Industry: Software - Application
| Company | Market cap ($B) | P/E | EV/EBITDA | Gross Margin % | EBIT Margin % | Sales Growth (Year) % | Perf. 1Y % |
|---|---|---|---|---|---|---|---|
| Comscore Inc SCOR | 0.1 | 0.9 | 7.5 | 39.5 | -5.3 | 0.4 | -25.7 |
| Salesforce.com Inc CRM | 187.5 | 23.3 | 13.6 | 77.3 | 21.8 | 9.6 | -2.1 |
| Uber Technologies Inc UBER | 141.7 | 18.6 | 19.2 | 40.8 | 14.6 | 18.3 | -28.7 |
| ServiceNow Inc NOW | 135.6 | 80.6 | 41.6 | 74.8 | 13.3 | 20.9 | -26.2 |
| Snowflake Inc. SNOW | 114.5 | – | -76.6 | 67.0 | -22.2 | 29.2 | 51.6 |
| Automatic Data Processing Inc ADP | 105.4 | 24.3 | 16.0 | 48.7 | 30.2 | 7.1 | -6.1 |
| Datadog Inc DDOG | 95.8 | 717.7 | 302.3 | 79.5 | 0.8 | 27.7 | 96.3 |
| Adobe Systems Incorporated ADBE | 92.4 | 13.4 | 9.3 | 89.3 | 35.3 | 10.5 | -33.5 |
| Cadence Design Systems Inc CDNS | 89.9 | 74.8 | 37.2 | 85.9 | 29.7 | 14.1 | -7.1 |
| Median of companies shown | 105.4 | 23.8 | 16.0 | 74.8 | 14.6 | 14.1 | -7.1 |
Based on the most recently reported figures. Only stocks from the same trading venue are lined up, so the market caps are counted in one currency. Compare in a chart →
Fiscal years
Annual Figures
Fiscal years from the audited annual reports, oldest first. EBIT is the operating profit before interest and taxes; total assets are everything the company owns.
Revenue, operating income and net income per fiscal year $M
Revenue Operating income Net income
| Fiscal Year | Revenue ($M) | EBIT ($M) | Net Income ($M) | EPS ($) | Operating Cash Flow ($M) | Equity ($M) | Total Assets ($M) |
|---|---|---|---|---|---|---|---|
| 2016 | 399 | -132 | -117 | -42.05 | -56 | 905 | 1,121 |
| 2017 | 404 | -296 | -281 | -97.90 | -56 | 656 | 1,022 |
| 2018 | 419 | -139 | -159 | -55.21 | -73 | 552 | 954 |
| 2019 | 389 | -310 | -339 | -106.62 | -5 | 259 | 724 |
| 2020 | 356 | -21 | -48 | -13.46 | 1 | 229 | 678 |
| 2021 | 367 | -29 | -50 | -12.39 | 10 | 223 | 663 |
| 2022 | 376 | -75 | -67 | -14.36 | 35 | 332 | 581 |
| 2023 | 371 | -74 | -79 | -16.49 | 29 | 56 | 491 |
| 2024 | 356 | -60 | -60 | -12.02 | 18 | -8 | 430 |
| 2025 | 357 | 5 | -10 | -1.88 | 23 | 201 | 408 |
Quarters
Quarterly Figures
Each bar is one quarter, the last one is the most recent. Use the switch to step through the individual figures.
Revenue & Profit
Cash Flow
Balance Sheet
Margins
Per Share
Click the chart or tab into it, then use ← and → to step through the periods.
None of the selected stocks reports this metric. Pick another metric or switch between annual and quarterly.
· Total · per year
These companies report in different currencies — switch on “Indexed” or pick a margin for a fair comparison.
The figures could not be loaded right now.
Source: fundamental data
| Quarter | EPS (Earnings Per Share) | EPS YoY (%) | Sales ($M) | Sales YoY (%) | Net Margin (%) | OCF ($M) | FCF ($M) |
|---|---|---|---|---|---|---|---|
| 2024: Q2 | -0.84 | -425.00 | 86 | -8.40 | -2.00 | 9 | 3 |
| 2024: Q3 | -0.44 | -320.00 | 89 | -2.80 | -68.50 | 13 | 6 |
| 2024: Q4 | 0.95 | 114.30 | 95 | -0.20 | 3.30 | -10 | -15 |
| 2025: Q1 | -1.27 | -122.80 | 86 | -1.30 | -4.70 | 9 | 3 |
| 2025: Q2 | -1.25 | -48.80 | 89 | 4.10 | -10.60 | 1 | 1 |
| 2025: Q3 | -0.43 | 2.30 | 89 | 0.50 | 0.50 | 10 | 4 |
| 2025: Q4 | 6.54 | 585.70 | 94 | -1.50 | 3.20 | 3 | 3 |
| 2026: Q1 | -0.29 | 77.20 | 85 | -0.50 | -7.30 | 13 | 12 |
| 2026: Q2 | -0.97 | 22.40 | 79 | -11.40 | -18.70 | -5 | -5 |
What Do These Terms Mean?
- EPS (Earnings Per Share):
- Quarterly profit divided by the total share count — how much of the profit works out to a single share.
- YoY (Year over Year):
- Change versus the same quarter a year ago — this is how you compare without seasonal distortion (e.g. the holiday shopping season).
- Sales:
- All revenue for the quarter, before any costs are deducted — the top line of the income statement.
- Net Margin:
- What percentage of sales is left over as profit in the end. Negative means the company is posting a loss.
- OCF (Operating Cash Flow):
- The cash that actually flows into the till from the core business during the quarter — harder to dress up than book profit.
- FCF (Free Cash Flow):
- Operating cash flow minus capital expenditures — the money that's genuinely free to use, say for paying down debt, buybacks, or dividends.
Screening
Appears in These Scanners
This stock currently matches 3 of our scanner strategies — each hit links to the scanner.
Quality & Balance Sheet
Risk & Weakness
Only genuine hits from verified scanners count; pure ranking metrics (P/E, P/S, and similar, which just sort the whole universe) don't count as a hit. Scanners marked in red are red-flag signals (risk/short scanners) — appearing there is not a seal of approval. View all scanners
Outlook
Analysts & Price Target
Combined picture of the price targets and recommendations of every analyst covering the stock. Price targets are expectations for the next 12 months, not promises — and they often follow the price rather than predict it.
Distribution of Recommendations
Estimates by Fiscal Year
| Fiscal Year | EPS Estimate ($) | EPS Range ($) | Revenue Estimate ($M) | Expected Growth | Analysts |
|---|---|---|---|---|---|
| 12/31/2026 | -1.70 | -1.70 – -1.70 | 315 | -123.4% | 1 |
| 12/31/2027 | -0.25 | -0.25 – -0.25 | 291 | 85.3% | 1 |
Average of the analyst estimates for the coming fiscal years. The range shows how far the most optimistic and the most cautious estimate sit apart — the wider it is, the less certain the expectation.
Valuation
What is priced in?
Instead of guessing what the stock is worth, we turn the question around: what free cash flow growth has to happen for today’s market value to add up? The assumptions behind it can be moved.
Today’s market value implies roughly -10.5% growth in free cash flow per year over ten years (assumptions: discount rate 10.0%, terminal growth 2.5%).
| Free cash flow (last twelve months) | $13.9M |
|---|---|
| Market cap | $77.0M |
| Free cash flow in year ten | $4.6M |
| Terminal value as a share of market value | 31.4% |
It shows which assumption is built into today’s price, not whether that assumption will hold. Every assumption can be changed with the sliders; the figures move with them.
A simplified model calculation — not a forecast and not a recommendation.
AI classification
AI Rating
Not yet rated — we only show a category once an SEC-backed file with at least two cited passages is available.
Growth
Growth Score
Ten checks against the annual reports — each one passed counts a point.
- Revenue grows by more than 15% a year over three years -1.7%
- More than 10% revenue growth is expected for the coming year -78.9%
- Share count grows by less than 3% a year 4.6%
- Revenue growth plus cash-flow margin add up to at least 40 ("Rule of 40") 6.5%
- Gross margin at 40% or higher and without meaningful erosion 39.8%
- Goodwill from acquisitions does not grow faster than revenue 61.0%
- Net debt below twice EBITDA 1.0 x EBITDA
- Operating cash flow covers the profits of the last three years 219 m
- Return on capital at 15% or higher, or up versus two years ago 1.6%
- Insiders hold at least 10% or are net buyers 55.1%
A criterion without figures counts neither as passed nor as failed; a score is only produced from 7 judgeable criteria upwards. Source: fundamental data. All ten criteria in detail
Quality check
AAQS
2/10The AAQS (AlleAktien Quality Score) checks 10 quality criteria on growth, profitability, and balance-sheet strength — per the methodology developed and published by AlleAktien, calculated by us from our own fundamental data. A stock counts as a quality stock from 9 out of 10 points. Where a company has a shorter listing history, we calculate over the fiscal years available (at least five).
- Sales growth 10Y > 5% -1.2%
- Exp. sales growth 3Y > 5% -9.8%
- EBIT growth 10Y > 5% –
- Exp. EBIT growth 3Y > 5% -9.8%
- Net debt < 4x EBIT 6.8x
- EBIT positive, 10Y straight 1
- Max. EBIT decline < 50% 0.0%
- Return on equity > 15% –
- ROCE > 15% 1.6%
- Expected return > 10% 15.7%
View stocks with the full AAQS score · Read the methodology at AlleAktien
Source: fundamental data
Insiders
Insider Transactions
Reportable transactions by officers and major shareholders from SEC Form 4 filings. "Other" includes things like stock grants and option exercises without a buy/sell character.
| Date | Person | Role | Type | Shares | Price | Value |
|---|---|---|---|---|---|---|
| Sep 8, 2026 | McLaughlin Matthew F. | Chief Executive Officer | Buy | 3,367 | 5.19 | 17,475 |
| Sep 4, 2026 | McLaughlin Matthew F. | Chief Executive Officer | Buy | 16,633 | 5.06 | 84,163 |
| Aug 28, 2026 | Livek William Paul | Director | Buy | 20,000 | 5.23 | 104,600 |
| Aug 26, 2026 | McLaughlin Matthew F. | Chief Executive Officer | Buy | 20,000 | 5.26 | 105,200 |
| Aug 20, 2026 | Kline David | Director | Buy | 7,000 | 5.29 | 37,030 |
| Aug 19, 2026 | Liberty Broadband Corp | Director | Other | 3,286,825 | – | – |
| Aug 19, 2026 | Charter Communications, Inc. /Mo/ | 10% Owner | Other | 3,286,825 | – | – |
The company
About the Company
comScore, Inc. ist ein Informations- und Analyseunternehmen, das Publikum, Verbraucherverhalten und Werbung über Medienplattformen hinweg in den Vereinigten Staaten, Europa, Lateinamerika, Kanada und international misst. Es bietet Comscore TV"National, das Kunden hilft, die Leistung von Netzwerkwerbekampagnen zu verstehen; Comscore TV"Local, mit dem Kunden Konsumverhalten und -merkmale verstehen können; Media Metrix Multi-Platform und Mobile Metrix, die Websites und Anwendungen auf Computern, Smartphones und Tablets messen; Video Metrix, das die Messung des digitalen Videokonsums liefert; Plan Metrix, das Verständnis für den Lebensstil der Verbraucher bietet; Total Home Panel Suite, das OTT-, Connected-TV- und IoT-Gerätenutzung sowie Inhaltskonsum erfasst; CCR, das die Verifizierung validierter Kampagnengrundlagen für mobile und Desktop-Videokampagnen verbessert; Comscore-Marketinglösungen; Lift Models, das die Wirkung von Werbung auf eine Marke misst; sowie Survey Analytics, das verschiedene Verbrauchereinblicke einschließlich Markengesundheitskennzahlen misst. Das Unternehmen bietet außerdem Activation Solutions einschließlich Audience Activation und Content Activation; OnDemand Essentials, das Anbietern von Mehrkanal-Videoprogrammverteilung und Inhalteanbietern Transaktionsverfolgung und -berichterstattung bereitstellt; Movie Solutions; sowie die Hollywood Software Suite. Darüber hinaus bedient es digitale Verleger, Fernsehsender, Filmstudios, Rechteinhaber, Markenwerbetreibende, Agenturen und Technologieanbieter. comScore, Inc. wurde 1999 gegründet und hat seinen Hauptsitz in Reston, Virginia.
- Employees
- 1,116
- Headquarters
- Reston, VA
- Address
- 11950 Democracy Drive, 20190 Reston, United States
- Phone
- 703 438 2000
- Website
- comscore.com
- IPO Date
- 06/27/2007
- ISIN
- US20564W2044
- Stock Split
- 1:20 on 12/20/2023
Management
| Name | Title | Birth Year |
|---|---|---|
| Matthew F. McLaughlin | CEO & Director | 1969 |
| William P. Livek | Executive Vice-Chairman | 1954 |
| Mary Margaret Curry CPA | Chief Accounting Officer, CFO & Treasurer | 1979 |
| Jonathan Carpenter | Senior Advisor | 1976 |
| Stephen Bagdasarian | Strategic Advisor to the CEO | 1983 |
| Smriti Sharma | Chief Analytics & Technology Officer | – |
| John Philip Tinker | Vice President of Investor Relations | 1957 |
| Bryan Segal | Vice President of Sales | 1976 |
| Sara Dunn | Chief People Officer | – |
| Ronald Giambra | Executive Vice President of Commercial | 1962 |
Executives per the latest required filings; titles kept in their original language. Source: fundamental data.
Filings
Company Filings (8-K)
An 8-K is the filing a US company must use to disclose material events immediately — takeovers, changes at the top, major contracts or payment troubles, for instance. The links open the original document at the US Securities and Exchange Commission (SEC).
- 08/12/2026 COMSCORE, INC. (SCOR): Results of Operations and Financial Condition; Financial Statements and Exhibits SEC ↗
Data as of: September 25, 2026 · Source: fundamental data & SEC filings (annual and quarterly reports, 10-K/10-Q)
Note: pure fact-based analysis, not investment advice and not a solicitation to buy or sell. All figures without guarantee.