Booking Holdings Inc
Ownership
Ownership Structure
Who owns Booking Holdings Inc (BKNG)? This page shows the largest institutions and funds, the ownership structure and the latest insider transactions. 99.7% of the shares are freely tradable; institutional investors hold 97.2%.
Largest Shareholders
Institutions
| Name | Stake (%) | Shares | Change (%) | Date |
|---|---|---|---|---|
| BlackRock Inc | 8.83 | 2,653,140 | -3.7 | 03/31/2026 |
| Vanguard Capital Management, LLC | 6.91 | 2,076,436 | +0.0 | 03/31/2026 |
| State Street Corp | 4.73 | 1,420,796 | -1.0 | 03/31/2026 |
| T. Rowe Price Associates, Inc. | 3.86 | 1,159,728 | +20.0 | 03/31/2026 |
| JPMorgan Chase & Co | 3.56 | 1,070,206 | -4.4 | 03/31/2026 |
| Dodge & Cox | 3.40 | 25,536,950 | +2.4 | 06/30/2026 |
| Amvescap Plc. | 3.39 | 1,018,266 | -8.8 | 03/31/2026 |
| Geode Capital Management, LLC | 2.97 | 891,139 | +4.0 | 03/31/2026 |
| Bank of Nova Scotia | 2.90 | 870,520 | +1,497.3 | 03/31/2026 |
Funds
| Name | Stake (%) | Shares | Change (%) | Date |
|---|---|---|---|---|
| Vanguard MStar Total Stk Mkt Idx Invest | 3.28 | 24,674,604 | +0.3 | 07/31/2026 |
Largest reported positions according to regulatory filings; stake as a percentage of shares outstanding, change versus the previous filing. Source: fundamentals data.
Insider holdings
| Person | Role | Shares | Value | As of | Type |
|---|---|---|---|---|---|
| Millones Peter J | EXECUTIVE VP, GENERAL COUNSEL | 375,025 | 62,966,698 $ | Aug 17, 2026 | direct |
| Pisano Paulo | CHIEF HUMAN RESOURCES OFFICER | 71,900 | 12,072,010 $ | Sep 15, 2026 | direct |
| Steenbergen Ewout L | CHIEF FINANCIAL OFFICER | 59,794 | 10,039,413 $ | Aug 12, 2026 | direct |
| Wittman Vanessa Ames | Director | 16,133 | 2,708,731 $ | Aug 17, 2026 | direct |
| Mylod Robert J Jr | Director | 14,000 | 2,350,600 $ | Sep 1, 2026 | indirect |
Holdings as of each person's most recent SEC Form 4 filing — excluding options and RSUs, which are not shares yet. Holdings may have changed between two filings.
Insiders
Insider Transactions
| Date | Person | Role | Type | Shares | Price | Value |
|---|---|---|---|---|---|---|
| Sep 15, 2026 | Pisano Paulo | CHIEF HUMAN RESOURCES OFFICER | Sell | 1,500 | 173.02 | 259,530 |
| Sep 1, 2026 | Mylod Robert J Jr | Director | Sell | 1,000 | 200.00 | 200,000 |
| Aug 31, 2026 | Pisano Paulo | CHIEF HUMAN RESOURCES OFFICER | Sell | 3,000 | 203.48 | 610,440 |
| Aug 17, 2026 | Wittman Vanessa Ames | Director | Sell | 375 | 211.00 | 79,125 |
| Aug 17, 2026 | Millones Peter J | EXECUTIVE VP, GENERAL COUNSEL | Sell | 390 | 212.88 | 83,023 |
| Aug 17, 2026 | Millones Peter J | EXECUTIVE VP, GENERAL COUNSEL | Sell | 2,890 | 212.32 | 613,591 |
| Aug 17, 2026 | Millones Peter J | EXECUTIVE VP, GENERAL COUNSEL | Sell | 3,632 | 211.03 | 766,458 |
| Aug 17, 2026 | Millones Peter J | EXECUTIVE VP, GENERAL COUNSEL | Sell | 5,174 | 210.00 | 1,086,544 |
| Aug 17, 2026 | Millones Peter J | EXECUTIVE VP, GENERAL COUNSEL | Sell | 5,019 | 208.73 | 1,047,596 |
| Aug 17, 2026 | Millones Peter J | EXECUTIVE VP, GENERAL COUNSEL | Sell | 8,660 | 208.05 | 1,801,710 |
| Aug 17, 2026 | Millones Peter J | EXECUTIVE VP, GENERAL COUNSEL | Sell | 2,627 | 206.58 | 542,688 |
| Aug 17, 2026 | Millones Peter J | EXECUTIVE VP, GENERAL COUNSEL | Sell | 12,333 | 205.76 | 2,537,666 |
| Aug 17, 2026 | Millones Peter J | EXECUTIVE VP, GENERAL COUNSEL | Sell | 9,325 | 204.91 | 1,910,792 |
| Aug 12, 2026 | Steenbergen Ewout L | CHIEF FINANCIAL OFFICER | Sell | 1,890 | 212.54 | 401,697 |
| Aug 12, 2026 | Steenbergen Ewout L | CHIEF FINANCIAL OFFICER | Sell | 8,461 | 211.82 | 1,792,187 |
| Aug 12, 2026 | Steenbergen Ewout L | CHIEF FINANCIAL OFFICER | Sell | 3,899 | 210.80 | 821,902 |
| Aug 12, 2026 | Steenbergen Ewout L | CHIEF FINANCIAL OFFICER | Sell | 4,890 | 209.67 | 1,025,288 |
| Aug 12, 2026 | Steenbergen Ewout L | CHIEF FINANCIAL OFFICER | Sell | 860 | 208.65 | 179,443 |
| Aug 5, 2026 | Mylod Robert J Jr | Director | Sell | 1,000 | 206.70 | 206,700 |
| Jul 29, 2026 | Mylod Robert J Jr | Director | Sell | 5,000 | 200.00 | 1,000,000 |
| Jul 28, 2026 | Wittman Vanessa Ames | Director | Sell | 1,125 | 192.00 | 216,000 |
| Apr 17, 2026 | Vanessa Ames Wittman | Director | Sell | 1,125 | 192.00 | 216,000 |
Reportable transactions by officers and major shareholders from SEC Form 4 filings. "Other" includes things like stock grants and option exercises without a buy/sell character. View all insider transactions →
Data as of: September 18, 2026 · Source: fundamental data & SEC filings (annual and quarterly reports, 10-K/10-Q)
Note: pure fact-based analysis, not investment advice and not a solicitation to buy or sell. All figures without guarantee.