Starbucks Corporation
Statements
Segments
US companies must disclose in their mandatory reports how revenue breaks down across business segments, regions and product lines. We read that breakdown for you straight from the annual and quarterly reports (10-K and 10-Q) of Starbucks Corporation (SBUX). It shows which part of the business is growing — and which one is holding it back.
Revenue by business segment
| Segment | Q4 2024 | Q1 2025 | Q2 2025 | Q4 2025 | Q1 2026 | Q2 2026 |
|---|---|---|---|---|---|---|
| North America | $7.07B 75.3% | $6.47B 73.9% | $6.93B 73.3% | $7.28B 73.4% | $6.89B 72.3% · -2.5% | $7.40B 79.3% · +14.3% |
| International | $1.87B 19.9% | $1.87B 21.3% | $2.01B 21.3% | $2.06B 20.8% | $2.05B 21.5% · +9.6% | $1.32B 14.2% · -29.2% |
| Channel Development | $436.3M 4.6% | $409.0M 4.7% | $483.8M 5.1% | $522.7M 5.3% | $567.8M 6.0% · +30.1% | $587.9M 6.3% · +43.7% |
| Corporate and Other | $18.3M 0.2% | $12.8M 0.1% | $34.5M 0.4% | $47.0M 0.5% | $18.8M 0.2% · +2.7% | $17.1M 0.2% · +33.6% |
Large figure: segment revenue. Below it the share of revenue in that period and the change against the prior year.
| Segment | Q4 2024 | Q1 2025 | Q2 2025 | Q4 2025 | Q1 2026 | Q2 2026 |
|---|---|---|---|---|---|---|
| North America | $1.18B 16.7% | $748.3M 11.6% | $918.7M 13.3% | $867.0M 11.9% | $679.9M 9.9% | $1.01B 13.6% |
| International | $237.1M 12.7% | $217.0M 11.6% | $272.7M 13.6% | $282.7M 13.7% | $398.6M 19.4% | $252.8M 19.1% |
| Channel Development | $208.0M 47.7% | $193.5M 47.3% | $218.4M 45.1% | $215.8M 41.3% | $229.9M 40.5% | $306.2M 52.1% |
| Corporate and Other | -$504.7M -2,757.9% | -$557.8M -4,357.8% | -$474.2M -1,374.5% | -$474.7M -1,010.0% | -$480.3M -2,554.8% | -$587.5M -3,435.7% |
Large figure: segment operating income. Below it the margin, that is operating income measured against the revenue of the same segment.
Revenue by region
| Segment | Q4 2024 | Q1 2025 | Q2 2025 | Q4 2025 | Q1 2026 | Q2 2026 |
|---|---|---|---|---|---|---|
| UNITED STATES | $6.98B 74.3% | $6.40B 73.1% | $6.86B 72.5% | $7.24B 73.1% | $6.93B 72.7% · -0.7% | $7.38B 79.2% · +15.3% |
| Non-US | $1.66B 17.7% | $1.61B 18.3% | $1.79B 18.9% | $1.84B 18.5% | $1.79B 18.8% · +8.0% | $1.87B 20.1% · +16.6% |
| CHINA | $756.7M 8.1% | $752.1M 8.6% | $807.2M 8.5% | $835.6M 8.4% | $809.2M 8.5% · +6.9% | $68.7M 0.7% · -90.9% |
Large figure: segment revenue. Below it the share of revenue in that period and the change against the prior year.
Operating metrics
Operating metrics are the figures a company uses to measure its own business — customer counts, stores, deliveries or the churn rate. None of them appear in the financial statements, and they often explain earlier than revenue does why revenue is moving.
| Metric | Q2 2025 | Q4 2025 | Q1 2026 | Q2 2026 |
|---|---|---|---|---|
| Total stores worldwide | 41,097 | 41,118 | 41,129 | 41,304 +0.5% |
| Total International stores | 22,363 | 22,758 | 22,744 | 22,933 +2.5% |
| Total North America stores | 18,734 | 18,360 | 18,385 | 18,371 -1.9% |
| North America company-operated stores | 11,453 | 11,078 | 11,122 | 11,149 -2.7% |
| North America licensed stores | 7,281 | 7,282 | 7,263 | 7,222 -0.8% |
| Net new stores in the quarter | 308 | 128 | 11 | 175 -43.2% |
| North America comparable store sales growth | -2.0% | 4.0% | 7.1% | 8.1% +505.0% |
| Global comparable store sales growth | -2.0% | 4.0% | 6.2% | 7.9% +495.0% |
| North America comparable transactions growth | -3.0% | 3.0% | 4.4% | 4.5% +250.0% |
| US comparable transactions growth | -4.0% | 3.0% | 4.3% | 4.2% +205.0% |
| US average ticket growth | 2.0% | 1.0% | 2.7% | 3.6% +80.0% |
| North America average ticket growth | 1.0% | 1.0% | 2.6% | 3.5% +250.0% |
These metrics are not part of the financial statements; they sit in the narrative text of the filings. We read them out of the SEC filings using artificial intelligence and check every single figure against the original passage in the report; anything that is not found there verbatim is discarded. Source: SEC EDGAR (annual and quarterly reports, 10-K/10-Q).
Segment and region names are the ones the company itself uses and are shown as reported. Change and share refer to revenue.
Data as of: September 23, 2026 · Source: fundamental data & SEC filings (annual and quarterly reports, 10-K/10-Q) · Segment figures: SEC EDGAR (10-K/10-Q reports)
Note: pure fact-based analysis, not investment advice and not a solicitation to buy or sell. All figures without guarantee.