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Buy Day today: Neutral (60) Mixed market breadth · major macro event coming up
BZUN

Baozun Inc

Consumer Cyclical · Internet Retail

3.20$ +2.8% vs. previous close Closing price · As of: Oct 2, 2026

Statements

Income Statement

All figures as a percentage of revenue in the same period.

Tick rows to compare them in a chart (up to 4)

Income Statement BZUN
Line item 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025
100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%
92.2% 89.5% 79.2% 79.3% 72.6% 65.9% 61.1% 61.2% 63.1% 63.2% 59.2% 55.8% 52.4% 49.1%
7.8% 10.5% 20.8% 20.7% 27.4% 34.1% 38.9% 38.8% 36.9% 36.8% 40.8% 44.2% 47.6% 50.9%
0.7% 1.1% 4.0% 2.3% 2.8% 3.4% 5.0% 5.4% 4.6% 4.8% 5.1% 5.7% – 4.5%
4.2% 3.6% 10.1% 2.8% 2.6% 2.8% 2.9% 3.0% 2.5% 5.6% 4.4% 9.7% 7.6% 7.6%
12.4% 13.2% 24.4% 20.4% 24.7% 27.9% 32.3% 33.6% 30.6% 36.7% 40.2% 46.5% 48.8% 50.1%
-4.7% -2.7% -3.6% 0.3% 2.7% 6.2% 6.6% 4.2% 6.3% 0.1% 0.4% -2.3% -1.2% 0.8%
0.3% 0.0% 0.1% 0.0% 0.0% 0.1% 0.2% 0.8% 0.7% 0.6% 0.7% 0.5% 0.4% 0.4%
-4.9% -2.5% -3.7% 0.6% 3.0% 6.4% 6.2% 4.8% 6.3% -1.6% -7.0% -2.4% -1.2% -1.9%
0.3% 0.0% 0.1% -0.2% 0.5% 1.3% 1.2% 1.0% 1.4% 0.6% 0.3% 0.1% 0.2% 0.1%
-4.9% -2.5% -3.8% 0.9% 2.6% 5.0% 5.0% 3.9% 4.8% -2.3% -7.8% -3.2% -2.0% -2.4%
-4.2% -1.9% -2.7% 1.2% 3.7% 7.4% 7.8% 7.3% 7.6% 1.2% -3.9% 0.9% 2.0% 0.7%

Data as of: October 2, 2026 · Source: fundamental data & SEC filings (annual and quarterly reports, 10-K/10-Q)

Note: pure fact-based analysis, not investment advice and not a solicitation to buy or sell. All figures without guarantee.

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