BZUN
Baozun Inc
3.10$
+5.1%
vs. previous close
Closing price · As of: Sep 28, 2026
Statements
Income Statement
All figures as a percentage of revenue in the same period.
Tick rows to compare them in a chart (up to 4)
| Line item | 2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 100.0% | 100.0% | 100.0% | 100.0% | 100.0% | 100.0% | 100.0% | 100.0% | 100.0% | 100.0% | 100.0% | 100.0% | |
| 79.2% | 79.3% | 72.6% | 65.9% | 61.1% | 61.2% | 63.1% | 63.2% | 59.2% | 55.8% | 52.4% | 49.1% | |
| 20.8% | 20.7% | 27.4% | 34.1% | 38.9% | 38.8% | 36.9% | 36.8% | 40.8% | 44.2% | 47.6% | 50.9% | |
| 4.0% | 2.3% | 2.8% | 3.4% | 5.0% | 5.4% | 4.6% | 4.8% | 5.1% | 5.7% | – | 4.5% | |
| 10.1% | 2.8% | 2.6% | 2.8% | 2.9% | 3.0% | 2.5% | 5.6% | 4.4% | 9.7% | 7.6% | 7.6% | |
| 24.4% | 20.4% | 24.7% | 27.9% | 32.3% | 33.6% | 30.6% | 36.7% | 40.2% | 46.5% | 48.8% | 50.1% | |
| -3.6% | 0.3% | 2.7% | 6.2% | 6.6% | 4.2% | 6.3% | 0.1% | 0.4% | -2.3% | -1.2% | 0.8% | |
| 0.1% | 0.0% | 0.0% | 0.1% | 0.2% | 0.8% | 0.7% | 0.6% | 0.7% | 0.5% | 0.4% | 0.4% | |
| -3.7% | 0.6% | 3.0% | 6.4% | 6.2% | 4.8% | 6.3% | -1.6% | -7.0% | -2.4% | -1.2% | -1.9% | |
| 0.1% | -0.2% | 0.5% | 1.3% | 1.2% | 1.0% | 1.4% | 0.6% | 0.3% | 0.1% | 0.2% | 0.1% | |
| -3.8% | 0.9% | 2.6% | 5.0% | 5.0% | 3.9% | 4.8% | -2.3% | -7.8% | -3.2% | -2.0% | -2.4% | |
| -2.7% | 1.2% | 3.7% | 7.4% | 7.8% | 7.3% | 7.6% | 1.2% | -3.9% | 0.9% | 2.0% | 0.7% |
Data as of: September 28, 2026 · Source: fundamental data & SEC filings (annual and quarterly reports, 10-K/10-Q)
Note: pure fact-based analysis, not investment advice and not a solicitation to buy or sell. All figures without guarantee.